CGC-ICH (CHINA GRAND CANAL INTANGIBLE CULTURAL HERITAGE) is an intangible cultural heritage brand of the Grand Canal Basin. With the mission of "renewing intangible cultural heritage", it explores the contemporary vitality of intangible cultural heritage skills along the Grand Canal and is committed to exploring the emotional value of intangible cultural heritage and the current application behind the innovation of skills. It hopes that it will become a carrier for young people to express themselves, convey the creative transformation of tradition by young people, and share the classic life from the Grand Canal. Let the canal intangible cultural heritage truly become the choice of more and more global users, and open up a new fashion of canal life from an extraordinary intangible cultural heritage perspective.
CGC-ICH(CHINA GRAND CANAL INTANGIBLE CULTURAL HERITAGE)大运河流域非物质文化遗产品牌,以“非遗焕新”为使命,挖掘大运河沿线非遗技艺的当代生命力,致力于探索非遗文化的情感价值,技艺创新背后的当下应用,希望其成为年轻人表达自我的载体,传递青年对传统的创造性转化,分享来自大运河的经典生活。让运河非遗真正成为越来越多全球用户的选择,以非一般的非遗视角,开启运河生活新时尚。
